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Rocket Recruitment - Identity Design
The Brief : Develop a brand indentity and logotype for an up-and-coming niche recruitment agency.
Overview : Once the name Rocket Recruitment had been decided upon a series of 'friendly' Rocket illustrations were designed, ranging in style from 'classical' or 'retro' TinTin type illustrations to more rounded contemporary 'digital' styles.
Results : A contemporary 'button-badge' style was chosen and a similarly rounded logotype was devised. A simplified line-art version was devised for printing and some business cards and stationery designed for general communication to recruitment clients and candidates. These LSO included some rather cute Moo.com stickers for use on envelopes and other mail-shots. A website is currently under development.